Why Stories Matter to Museums

Museums

Why Stories Matter to Museums

Stories are everywhere—we read them, watch them, and share them daily. But when it comes to museums, the importance of stories goes beyond just entertainment. Museums are not merely spaces for objects; they are places where human experiences come alive, connecting us on a deeper level.
Museums have traditionally been viewed as institutions that collect, preserve, and display objects. While this is true, it overlooks the essential human element. By focusing on the stories behind these objects—whether it’s the lives of those who made, used, or were affected by them—museums can foster empathy and build stronger societal bonds.

 

The Power of Stories in Museums

At their heart, stories create emotional connections. They engage us by putting us in someone else’s shoes, allowing us to see the world from a different perspective. This emotional pull is what makes stories so powerful, motivating us to take action—whether it’s donating to a cause, visiting an exhibition, or simply reflecting on the past.
For museums, this means that stories are not just a tool for education but also a way to inspire and drive change.

At the Queensland Maritime Museum, the HMAS Diamantina is a centerpiece that tells a powerful story. Launched in 1944, this World War II frigate played a crucial role in the Pacific, including hosting the surrender of Japanese forces on Nauru and Ocean Island.

WW2 Frigate HMAS Diamantina at the Queensland Maritime Museum.

The museum brings the Diamantina’s history to life by focusing on personal stories from the crew, highlighting the ship’s transition from war to peace. Visitors learn about the challenges faced by the sailors and the significant events that the ship witnessed, making the history feel personal and relevant. Visit their facebook page to read stories that will not only improve your knowledge but make you rush out and visit the QMM.

 

Finding the Right Stories

Museums are brimming with stories, from the history of the institution itself to the tales embedded in the objects they house. The challenge isn’t in finding stories but in choosing the ones that resonate most with your audience.

When developing stories for exhibitions or programmes, it’s essential to consider a few key questions: Who is the story about? What challenges do they face? And what details will make the story compelling?

The answers to these questions will help you craft narratives that engage and move your visitors.


Crafting Compelling Narratives

The most powerful stories often involve a character overcoming an obstacle or challenge. This could be a practical difficulty or an emotional struggle—something that resonates on a human level. The tension this creates keeps audiences invested, eager to learn how the story unfolds.
When telling these stories, the details matter. The right mix of context and narrative events will bring a story to life, making it both relatable and memorable. For example, small, poignant details—like the height marks on the wall in the Anne Frank House—can have a profound impact, bringing history into sharp focus for visitors.

 

The Role of Museums as Storytellers

Every story needs an ending, but in museums, these conclusions can vary. Some may resolve happily, others tragically, but all provide insight into the human experience. The way a museum chooses to tell these stories, the characters they highlight, and the perspectives they share all contribute to the institution’s identity and relevance.
Ultimately, museums are natural storytellers. They exist because someone believed that certain stories were worth preserving and sharing. For museum operators in Brisbane and beyond, the task is to select the stories that will not only educate but also connect and inspire future generations.

Brisbane Living Heritage proudly supports some of Queensland’s finest storytellers, why not discover these stories for yourself by attending an event or visiting a member location.